Google Chief Strategist Neil Hoyne to visit campus Oct. 10

Neil HoyneNeil Hoyne, chief strategist at Google, will give a presentation at 6 p.m. Thursday, Oct. 10, in the Campbell Student Union Auditorium. This event is open to all members of the Carthage community (students, alumni, parents, faculty, and staff).

Students are encouraged to track their attendance to this event by registering through their MAP.

Mr. Hoyne has spent almost 9,000 hours talking to CEOs, boards, and investors about how they make decisions and navigate change. Whether it’s a new marketing strategy or exploring what AI can do for business, he knows what the competition is doing — and how to outpace them.

Mr. Hoyne will share the information he’s gained from working with hundreds of Fortune 500 companies, equipping you to work with what you have to take more risks, innovate, and move faster.

Over his 20-year career, Mr. Hoyne has been at the forefront of worldwide strategies that have generated a staggering $6 billion in revenue for Google and has helped the world’s biggest advertisers improve conversion rates by over 400 percent. With a unique perspective, he offers innovative guidance and teachings from other organizations so leaders can use the skills they already have — connecting people and processes — to contribute to data discussions in the boardroom.

Mr. Hoyne will bring his decades of experience to life, captivating audiences with his stunning expertise on topics such as digital transformation, customer relationships, behavioral science, marketing attribution, product development, AI, and many more. He’s been a witness to, and participant in, both billion-dollar successes and instructive failures, using them as tools to build indestructible customer relationships. Bridging the gap between leaders and data, he helps you become more comfortable and contribute in boardroom discussions, understand what the data means and how it can benefit your company.

In his book ”Converted,” Mr. Hoyne shows how we can build relationships that last a lifetime, generate more value over time, and strengthen our organizations from the inside out. His simple, research-backed playbook will help leaders, marketers, and organizations of every stripe ask guiding questions that will anticipate their customers’ needs better than the competition.

The Aspire Center is very excited to bring Neil Hoyne to campus! With a unique perspective, he offers innovative guidance and teachings from other organizations so leaders can use the skills they already have — connecting people and processes — to contribute to data discussions which will augment change.